Summer is just around the corner, and beach vacations are coming up quickly, which means it’s time to start shopping for the perfect swimsuit. Whether you’re looking for a luxury brand or something more affordable, there are plenty of options to choose from in 2023. From trendy and chic brands like Montce and PatBo, to timeless and affordable classics like J. Crew and Mink Pink, there’s something for everyone. Get ready to hit the beach or pool in style this season with this year’s top swimsuit brands.
Best Swimsuit Brands to Shop in 2023
Best Luxury Swimsuit Brands
If you’re looking to upgrade your swimwear collection this year, investing in luxury swimsuit brands is the way to go. From Beach Riot to Onia and more, these top-tier brands offer timeless designs and high-quality materials that will last you for years to come.

Beach Riot
If you’re looking for fashionable and functional swimwear, Beach Riot is a brand that won’t disappoint. I’ve personally worn their swimsuits and can attest to their excellent quality, comfortable fit, and eye-catching designs that make you stand out on the beach. Additionally, they are known for not only been bold, but comfortable and flattering as well.
Shop Beach Riot Swimwear

Montce
Montce is a great option if you are looking for a luxury swimwear brand that creates high-quality swimsuits. They offer a range of styles that are perfect for any beach vacation or pool party. Also, I love their attention to detail in each piece, from the flattering cuts to the unique prints that make me feel confident and comfortable, while looking great!
Shop Montce Riot Swimwear

Zimmermann
Zimmermann makes high-quality swimsuits that are both feminine and comfortable. They pay great attention to detail, and their swimwear has a gorgeous romantic feel because of the intricate embellishments and flattering cuts. Their swimsuits are perfect for those who want to feel both glamorous and comfortable in their suit!
Shop Zimmerman Swimwear

Hunza G
Hunza G is a cool and sustainable swimwear brand that I’m currently obsessed with. Their minimalist and comfortable designs, made from their unique crinkle-stretch fabric, are perfect for lazy beach days or a fun pool party with friends. Additionally, their signature crinkle fabric stretches to the perfect fit, leaving you feeling comfortable and accentuated in all of the right places. Hunza G is also one size fits all, perfect for a growing bump!
Shop Hunza G Swimwear

Revel Rey
The Revel Rey brand has been one of my favorites lately because of it’s cool designs and attention to detail. These bold pieces, with cool cutouts and chic layers, give their swimsuits an edgy, but classy feel that fits perfectly for any pool or beach look.
Shop Revel Rey Swimwear

L*Space
L*Space is known for being a brand that creates swimwear that “feel as good as they look.” With their flattering, chic, and comfortable pieces they are a great option for anyone looking to not only look their best, but also feel their best.
Shop L*space Swimwear

Tularosa
With a laid-back vibe, Tularosa’s swimsuits are inspired by the bohemian style. Making them perfect for anyone who wants to channel their inner free spirit at the beach or pool with chic, on-trend styles.
Shop Tularosa Swimwear

Jade Swim
If you’re looking for a chic and effortless look at the beach or pool, Jade Swim is perfect. They are a minimalist swimwear brand, known for chic silhouettes in neutral colors. The timeless silhouettes, neutral colors, and use of high-quality materials make me feel comfortable and confident in my swimsuit. Additionally, I know that I can wear it for seasons to come.
Shop Jade Swim

Boabab
Baobab is a Columbian, sustainable women’s swimwear brand that calls themselves a “restorative brand.” Using plastic and fishing nets, they turn waste into chic swimsuits and plant a tree with every purchase. As a company that emphasizes recycled materials and reducing waste, their swimsuits are not only stylish, but are also a great choice for anyone wishing to help the environment.
Shop Baobab Swimwear

PatBo
PatBo is a Brazilian women’s swimwear and resort wear brand created by designer Patricia Bonaldi. I love how their swimsuits combine glamour and sophistication with unique prints, intricate details, and high-quality fabrics. Because of this, they are the perfect choice if you’re wanting a chic and stylish look for your next beach vacation.
Shop PatBo Swimwear

Agua by Agua Bandita
I recently discovered Agua by Agua Bendita, and I’m obsessed with their luxury and playful swimwear designs. I love the combination of bold prints, vibrant colors, and intricate details that add an extra touch of fun and style to my beach or pool looks. Also, their flattering cuts are the perfect way to add a bit of flair to your beach trip looks.
Shop Agua by Agua Bandita Swimwear

WeWoreWhat
WeWoreWhat is one of my go-to swimwear brands. Their trendy designs are always on point. Also, their pieces are flattering and comfortable, which makes me feel confident and stylish on my beach vacations. They also have a variety of chic swimwear accessories, perfect to elevate your vacation looks.
Shop WeWoreWhat Swimwear

Lovewave
Lovewave is known for their sexy and feminine swimsuits with a modern twist. Because of this, if I’m feeling bold, yet elegant, this is my go-to swimwear brand. Their swimsuits are perfect for anyone who wants to show off their figure and make a statement at the beach or pool. Additionally, Lovewave makes other clothing and athletic wear that is chic and stylish as well, making it a must-have brand.
Shop Lovewave Swimwear

Karla Colleto
I love Karla Colletto’s luxury swimwear line because of its unexpected details like lacing, buttons, and cutouts that add a unique touch to each piece. Additionally, her use of innovative and high-quality fabrics with each swimsuit manufactured in-house, make her swimsuits a perfect choice for anyone who wants to invest in a timeless piece.
Shop Agua by Karla Colleto Swimwear

Shoshanna
I love Shoshanna’s swimwear collection because they offer such a wide variety of styles. There’s something for everyone! I especially love their playful designs with ruffles, bows, and fun prints that always make me feel feminine and confident.
Shop Shoshanna Swimwear

Onia
Onia is a great choice if you’re looking for luxury swimwear that is not only flattering, but comfortable. Based in New York, they are also known for their chic ready-to-wear pieces and men’s swimwear. Because of this, Onia is sure to have something stylish and elegant for everyone.
Shop Onia Swimwear

Totême
Totême is one of my favorite brands in general, and their swimwear is amazing as well. They are known for their sleek and minimalistic designs with a focus on high-quality materials and craftsmanship. With a range of versatile styles, from classic one-pieces to modern bikinis, Totême’s swimwear is perfect for anyone who wants to make a statement with a simple and timeless look.
Shop Totême Swimwear

Andrea Iyamah
I love Andrea Iyamah’s swimwear collection because it is so unique and playful. Their swimsuits are not afraid to be bold and colorful, which always inspires me to be creative with my looks. Andrea Iyamah’s swimwear is perfect for anyone who wants to show off their personality and stand out from the crowd.
Shop Andrea Iyamah Swimwear

Norma Kamali
Norma Kamali’s collection is a perfect blend of timeless and trendy. A legendary designer who has been shaping the world of fashion for over five decades, Kamali’s swimwear features classic silhouettes with a modern twist, designed to flatter every body shape and size. Whether it is a chic one-piece or a trendy bikini, Norma Kamali’s swimsuits are a must-have for anyone who wants to look and feel their best.
Shop Norma Kamali Swimwear

Bond Eye
Bond Eye is a chic and cool Australian swimwear brand that’s all about fun, playful designs. If you’re looking for a swimsuit that includes not only bold colors but unique textures, look no further. Additionally, they are flattering and comfortable too, sure to make you feel confident in your own skin.
Shop Bond Eye Swimwear

Johanna Oritz
Johanna Ortiz’s unique and cool swimwear line is known for its bold designs and feminine details, such as ruffles and cutouts. This makes the Colombian designer’s swimwear the perfect choice for anyone looking for a playful and flirty look by the water.
Shop Johanna Oritz Swimwear

Solid & Striped
You can’t go wrong with the brand Solid and Striped. They create classic swimwear that emphasizes timeless designs and quality materials. Also, their swimsuits come in a variety of styles and colors, but they all share a sense of elegance and timelessness.
Shop Solid & Striped Swimwear
Best Affordable Swimsuit Brands
Are you looking for stylish and high-quality swimsuits that won’t break the bank? I’m sharing the best affordable swimwear brands for 2023, including SummerSalt, Old Navy, and more. With a range of styles and sizes to choose from, these brands offer the perfect mix of quality and affordability.

J. Crew
If you’re looking for a good quality and cute swimsuit that won’t break the bank, J. Crew is a perfect option. Their swim line has a wide selection of stylish and affordable swimwear for not only women, but men too. Whether you’re looking for a classic one-piece, a flattering bikini, or something unique, J.Crew’s swim collection has something for everyone.
Shop J. Crew Swimwear

Old Navy
Old Navy is my go-to option when I need a quick and affordable suit. This is because they have many affordable and stylish swimsuits that cater to a variety of body shapes and sizes. From mix-and-match bikinis to one-piece swimsuits and cover-ups, Old Navy is a great option for everyone.
Shop Old Navy Swimwear

SummmerSalt
Another amazing and more affordable option for swimwear is SummerSalt. Their selection of sustainable and comfortable swimwear designed to fit a range of body types is not only flattering but chic. Additionally, the brand’s swimsuits are also made from recycled materials, making it not only an affordable, but sustainable choice as well.
Shop SummerSalt Swimwear

Mink Pink
Mink Pink is another great affordable and chic option for swimwear. They have a variety of playful prints and styles that are perfect for a day at the beach or by the pool. With a focus on affordability and quality, Mink Pink’s swimsuits are a great choice for those who want to stay stylish without breaking the bank.
Shop Mink Pink Swimwear
Our Top Picks
- Most Flattering Swimwear Brand for All Bodies: Summersalt.
- Popular Swimwear Brand on Amazon: Cupshe.
- Best Swimwear Brand for Plus-Size Selection: Swimsuits for All
- Best Brand for Bikini Options: J.Crew.
- Best Affordable Swimwear Brand: Aerie.
- Best Luxury Swimwear Brand to Splurge On: Marysia.
My Favorite Swimsuit Looks

FAQ Swimsuit Shopping Guide
Where to Shop for Swimwear
What is the most flattering swimsuit brand?
My Top Picks
- Most Flattering Swimwear Brand for All Bodies: Summersalt.
- Popular Swimwear Brand on Amazon: Cupshe.
- Best Swimwear Brand for Plus-Size Selection: Swimsuits for All.
- Best Brand for Bikini Options: J.Crew.
- Best Affordable Swimwear Brand: Aerie.
- Best Luxury Swimwear Brand to Splurge On: Marysia.
What bathing suit makes your waist look smaller?
Wearing darker colors can be more flattering for your figure, as black or deep blue swimsuits create a solid silhouette. “Color blocking” suits with darker panels or cut-outs can also help create the illusion of a curvier or slimmer shape.
Please feel free to email me at thegraydetails@gmail.com if you have any questions! I’m always happy to help with styling or picking out a specific outfit for an event! Have an amazing day!!
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As always, thank you so much for stopping by today, I truly appreciate all of you! xx, Amanda
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